Star blogging with IDA

I fear that if I’m not careful, I shall soon be labelled exclusively a geek, thanks to my role as Xbox LIVE ambassador, my Gamer Girl Friday column, my recent gadget shopping spree and, soon to be revealed, a new techy campaign called iTest.

So, here’s a rather bimbotic photo to balance things a little.

Sheylara, bimbo-geek

Not that there’s anything wrong with being a geek, but I don’t want people to have too high expectations of me.

While you’re puzzling over that, let me tell you more about my new project.

Some time ago, I was invited to participate in a new IDA (Infocomm Development Authority of Singapore) blogging campaign to introduce and encourage the use of tech gadgets in Singapore.

After months of meetings and preparation (with most of the work done by IDA’s agency, of course) the campaign is finally ready to go live!!

(So now it’s our turn to do all the work.)

iTest coming soon

That’s the teaser page which you can view by clicking here. The actual site, which will be part of Infocomm123, will go live tomorrow.

There’s nothing to read now, except the teasing banner, which currently has as much reading material as a small box of cereal, but you can go there to register an account first.

You must do that to win a MacBook!! Yeah! A MacBook! I won’t tell you the details now (because I don’t actually know, myself) but all should be revealed tomorrow! Yes, tomorrow! (I’m not going to Sydney!)

In the meantime, let me introduce you to the other star bloggers in this campaign.

(So, like, we’re not the ones calling ourselves star bloggers, so don’t throw rotten tomatoes at us. It’s just a fancy term used by the project team to make us look more attractive than we actually are. It works, doesn’t it? Huh? HUH?!!)

From left:

Nicholas Aaron Khoo — A CNET blogger who’s very enthusiastic and knowledgeable in all geekly matters. Well, you’ve seen him in my blog before. We’re friends, lol. So I must say nice things about him or he’ll hammer me with an egg beater next time we meet. Nic’s a very helpful guy who’s always involved in zillions of community initiatives and projects.

Sheylara — That’s me (in case you’ve forgotten how I look like). Um, do I need to introduce myself? No need, right? You can go read my About page, as if you haven’t already read it.

TypicalBen — He’s a funky Ngee Ann Poly student who is very popular among teenage girls. He blogs about random every day stuff in a very chirpy way and seems to love polka dots a lot. A whole lot, in fact.

Lau Zha Bor — This cute granny should be a familiar face to most Singaporeans. She’s a JTeam artiste and has appeared in numerous local films and TV shows. She’s as cute and friendly in person as her blog is!


As you can see, all of us fit into different demographics, which is the whole point. In the next 10 days, we’ll each be blogging about a different gadget and sharing our experiences using them. No prizes for guessing what my gadget is. (No need to guess, actually, like, it’s pictured above, lol.)

So, brace yourself for yet another Sheylara blog. Yes, you must come read my iTest blog or I will hammer you with an egg beater.